Brand systems built with clarity, integrity, and longevity.

I help organizations translate identity, culture, and values into visual systems that remain consistent, respectful, and effective - even as tools and technologies evolve.

BRANDING & IDENTITY • CULTURAL & VISUAL STEWARDSHIP • 13+ YEARS EXPERIENCE

More than design: strategic brand stewardship

My work goes beyond creating individual design assets. I specialize in building brand systems that help organizations communicate clearly and responsibly over time.

From logos and typography to governance, guidelines, and implementation across print, digital, and live environments, I help teams understand not just what their brand looks like, but how and why it should be used.

This approach is especially critical in environments where cultural responsibility, public trust, and long-term clarity matter.

Signs with a black raven logo, the text 'Next Steps Rebuilding Indigenous Law,' and repeated crow logo pattern on a white background, wooden wall background.

Designed to last, not just to launch

With the rapid rise of AI-generated content and automated design tools, many organizations are producing more visuals, but with less consistency and oversight.

I help organizations navigate this shift by creating clear brand frameworks that protect identity and guide internal teams, ensuring visual integrity across all applications, whether content is created by people, partners, or emerging technologies.

The result is a brand that remains grounded, recognizable, and trustworthy as the landscape continues to change.

SERVICES

Brand Identity & Visual Systems

Logos, typography, colour systems, and brand architecture built for long-term use

Cultural & Visual Advisory

Thoughtful oversight for Indigenous and non-Indigenous organizations working in sensitive or public-facing contexts

Brand Guidelines & Governance

Clear standards for teams, partners, and evolving digital tools

Design for Print, Digital & Environments

Reports, campaigns, exhibitions, signage, and event materials - designed within a cohesive system

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Trusted by

I’ve worked with universities, Indigenous organizations, non-profits, and public institutions across British Columbia and Canada.

Logo with geometric shapes in blue and black, with text "KWANTLEN FIRST NATION" and words in different languages underneath.
Logo for BC Indigenous Housing Society with a stylized house roof icon at the top.
The word "stalew" in large red stylized letters with "Pow Wow" in smaller red letters underneath.
Logo of the City of Maple Ridge.
Black raven logo with the text 'Next Steps Rebuilding Indigenous Law'
UBC logo with shield and waves design in navy blue on a black background
Logo for Semiahmoo First Nation featuring a stylized, symmetrical graphic of two birds facing each other, with red and black colors, and the text 'Semiahmoo First Nation' underneath.
Stylized logo of the City of Surrey, featuring modern building graphics and green landscape elements.
Logo for stalew Arts & Cultural Society.
Logo of Township of Langley featuring a shield with a flower and wave designs, alongside the text 'Township of Langley', 'Est. 1873'.

If you’re looking for experienced, thoughtful support to help your brand communicate clearly and responsibly, now and into the future, let’s connect.

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